Released on = August 21, 2007, 11:26 pm

Press Release Author = GoECart

Industry = Internet & Online

Press Release Summary = Award-Winning Ecommerce Solution Helps Online Merchants
Streamline and Improve Checkout Process

Press Release Body = BRIDGEPORT, CT - August 21, 2007 - GoECart is pleased to
announce the formal integration of its leading ecommerce software solution with
Google Checkout, providing merchants with a simple, effective, and complete checkout
and shopping cart system. Instead of a lengthy and tedious checkout process
comprised of three to five steps, GoECart's integration with Google Checkout helps
merchants complete a sales transaction in one simple step.

One-Click Ordering

Many online checkout processes involve tracking down a valid credit card, reviewing
shopping cart for verification, and then providing billing and shipping information.
Online shoppers can easily be discouraged by all of the steps involved, and often
abandon their shopping cart altogether. Google Checkout integration with GoECart
prevents this by implementing a one-click ordering process.

Improved Shopper Safety and Fraud Protection



Google Checkout enables customers to store all billing and credit information within
the secure Google checkout server, and simply complete their transaction with a
single click. What's more, Google Checkout integration with GoECart allows online
merchants to complete customer transactions with a simple and secure checkout
process. Google Checkout's fraud prevention tool is another valuable benefit of the
system. And Google Checkout's Payment Guarantee helps to protect all consumer
information and even filter out deceptive transactions.

Increasing Checkout Efficiency and Lowering Transaction Costs
An efficient shopping cart system is an important criteria for all streamlined
ecommerce websites, and GoECart has captured key elements of the shopping
experience-these include ease of use, efficiency, and lower costs for transactions.
Merchants also benefit from lower sales processing costs.


CKitchen.com, the leading on-line Restaurant Equipment and Commercial Kitchen
Supplies Company, is one of the first GoECart powered online stores to offer Google
Checkout as an online payment option.

"We have partnered with GoECart to develop a customized e-commerce solution that
affords our customers a delightful online shopping experience and quick checkout",
said Elliot Friedman, President of CKitchen.com. "In addition to faster checkouts,
Google Checkout also offers a level of security for both the customer and the
merchant."

In addition to improved shopping experiences, GoECart offers competitive transaction
fees with the Google Checkout system. With the holidays quickly approaching, Google
(Nasdaq: GOOG) is becoming a direct competitor with PayPal, the company which that
developed the PayPal Express Checkout system as another convenient online payment
system for existing retailers and merchants. This competition is encouraging many
retailers to shop for the lowest rates and transaction fees when integrating their
online payment services. GoECart is optimized for Google Checkout, PayPal Express
Checkout, and Amazon (Nasdaq: AMZN) Payment services, and may also be valuable for
eBay (Nasdaq: EBAY) retail merchants.

Lower transaction fees and competitive rates are just a few benefits of the GoECart
and Google Checkout relationship. GoECart is also extending a Google Adwords
program offer of $10 in free transactions for every $1 spent on search advertising
on Google Adwords.

Google Adwords Advertising Opportunities

Making the shopping process easy is a necessary goal for successful e-tailers.
Today's competitive online shopping platforms demand efficiency and privacy for
consumer data, and Google Checkout is an ideal match for all GoECart merchants.
GoECart merchants can now sign up for the free Google Checkout account through
GoECart's own URL, and each merchant will also receive $50 in Adwords credit as an
added bonus. GoECart merchants can now take advantage of a streamlined system to
provide flawless transactions for their customers.

GoECart is the most search-engine-friendly ecommerce solution available today,
offering merchants a full hosted and feature-rich shopping cart solution for their
websites. GoECart's business model focuses on providing the most cost-effective and
high-performing processes for businesses to excel. The addition of Google Checkout
is a necessary step to meeting the goals of today's online merchants as they improve
their websites for efficiency and complete customer satisfaction during the shopping
process.

About GoECart
Founded in 2000, GoECart.com is a recognized leader in the ecommerce industry. The
latest version of the company's software-as-a-service (SaaS) solution, GoECart 7.0,
powers hundreds of ecommerce web sites. The company serves a diverse customer base
ranging from small- and medium- sized businesses to Fortune 500 companies that
include the likes of Bose®, Tommy Hilfiger®, and Burger King®. GoECart's innovative
set of features and revolutionary search engine friendly architecture have earned
the company numerous awards.
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GoECart.com Contact
Manish Chowdhary, CEO
Tel: 203-336-2284
Email: Marketing@GoECart.com




Web Site = http://www.goecart.com

Contact Details = GoECart.com Contact
Manish Chowdhary, CEO
Tel: 203-336-2284
Email: Marketing@GoECart.com